Monday 4 December 2017

Your Hidden Website Friend: Swiftinfos!

Mounted by the number of websites across the web, we understand the implications of detailed steps in designing a website.

Truly, Swiftinfos, a pioneer in web designing, develops the concept behind web based terminology. We, a web based company headquartered in the US, are on the hunt for evolving qualitative and quantitative web based projects that pacifies our visitors/clients.

Creating beautiful designs that conveys the message, but also helps in attracting readers has been our strength. A compelling content with relevant images is the catch. Nestled on the quantities of websites loaded each nanosecond, the internet often becomes a spectator in the delivery of information.

Nevertheless, we Swiftinfos, aim to bring out the best web based services prepared with a meaning. Glancing at our services would give you a brief on how we function and what requirements we outline for precise delivery of the concept.


SERVICES

§  Website Designing & Development
§  CMS
§  Social Media Optimization
§  Search Engine Optimization
Website Designing & Development

Designing a website at first may seem to be a tough ask. Overloaded with a bunch of information and images, you seem to be going nowhere. Don’t worry. Leave the trouble on us. Website Designs often takes more time and effort.

Building a website is not limited to designs but also to a compelling content. Getting aware of the designs and trends is beneficial, yet the effect is handy when the captions convey the message.

In order to avoid such incidents, we, Swiftinfos, ideate, create appropriate blueprints and outlines, layout plans, business strategies and implementation procedures. Hence, it’s an important deciding factor to design responsive websites.
  


 Responsive Websites – Meaning & Implementation

All Responsive Websites runs behind a philosophy of the design (the representation and layout) crafted to be adaptable as per the layout of the device. The widespread use of this type of design gains much importance in the competitive world.

Improving the Usability

We, a talented team of web designers, web based programmers, content developers and graphic designers help you in the design to be Responsive and adjustable according to the layout of the device used.



Probable Myths of Responsiveness
A popular belief and a myth that spurs is the making of a design responsive means fitting the entire application on the users screen.  However, that’s not the case. What can be or needs to be done, are:
§  Dropping of less important texts or information.
§  Reduce the number of processor heavy components.
§  Drastically reduce the textual content to important information only.

Some Challenges to Overcome
§  Development Time
§  Different Devices Remain Different
§  Different Devices offer  Different Interactions
§  Limited support of Media Queries.
§  Scalable Images lose intricate details.
§  Navigation Menus.
Some of the other challenges we tend to ignore apart from the ones listed above are:
§  Screen Resolution
§  Size
§  Readability  and
§   Navigability of the website.


How WE Overcome these Challenges
Testing a responsive website is the pathway for many benefits for an organization and the end users. So we work as a team to overcome these challenges that include unique testing environments, lack of automation framework and misleading designs.

Testing Environment
A plethora of Operating Systems itself pose a challenge to all web designers. Therefore, it’s not possible to determine the feasibility of each device.  Hence, tracers like Google Analytics help f you and stay guided at each step provided you remain up to date with Google and its services. Use of emulators, is another method for overcoming this type of issue.

Lack of Automation Framework
An automation framework is essential for the overall efficiency of a website. This type of framework lays down the rules for automatic testing of a product and its website.

Misleading Designs
Quite often designs crafted become of a source of misleading if the proper facts are not stated and outlined. Moreover, the duty of a web designer becomes overloaded with this term. Hence, we, an enthusiastic team rely on each other for help. That’s where the misinterpretation of information becomes reduced.

Responsive Behavior:
Building of responsive websites is purely not the aim. It should be open to the issues faced by the clients and adjusted as per their need. Hence, to avoid such cases, we at Swiftinfos, provide websites to satisfy the requirement and at the same time, provide an adaptable website as per the client’s device layout.

§  Simplicity: Navigation is the cornerstone of usability. Navigations are made simpler through websites with minimum clicks.

§  Clarity:  We don’t leave our clients or visitors guessing about the types of navigation that would confuse them.

§  Consistency:  We develop navigational menus and pages for proper navigation by the user and maintain a steady page structure for all website.

Designing Navigational Issues
§  Selecting Navigational Patterns: We, a strong team of developers and programmers, have page designing concepts based on the users need.

§  Prioritize navigation options: We, have a simple way approach to prioritize the navigation options through terms like high, low or even medium mode of navigations.

§  Visibility: Making a web page visible is utmost necessary. Minimizing all navigational options is one step towards website visibility. Hence, we with top notch programmers achieve this task by simple and clear approach.

§  Identify the current location: To identify the current location is the prime concern.

Links and Navigation Options
§  We apart from building links, we help you segregate the differences between internal and external links. All internal links should be opening in the same tab while the external links should be opening in a new window tab.

§  The color of visited links should change in color. We help you resolve this by users who unintentionally revisit the same pages.
§  Double checks by all our programmers help you build better.

§  Back Button ensures you the option to go back in exceptional cases.  We advise our visitors and users to avoid clicking the back button, thereby which brings them back to the top of the initial page.

§  Use of Breadcrumbs.  Breadcrumbs are a set of contextual links that function as a navigational tip on websites. Some of the cases where these are not to be used are:
o   Don’t use Breadcrumbs for as a substitute for primary navigation.
o   Don’t use Slashes as separators, use arrowheads to distinguish each level.
We help all users to search for required products through:
§  Search Boxes that are placed where users can easily locate.
§  Display the Search Box prominently on content rich websites.
§  Size of the input box is the decisive factor. We make it adjustable as per the need of the user.
§  Putting the Search Box on each page. We as part of the experts recommend you to place the search box on each and every page.

     Content Strategy
We a strong team of thinkers, influencers and writers, focus the aesthetics of the content needed. However, there arise some practical tips to improve ourselves considerably:
§  Prevent Overload of Information.
§  Avoid Jargons and industry specific terms.
§  Minimize long content section with lot of details.
§  Use of Capitals.
Page Structure
We develop a page structure that fulfills the following:
§  Making of the structure predictable.
§  Using a layout grid.


Flexible Images
We, develop instant strategies to resolve the use of images.  Each image has a dominant role in the delivery of entire information. We do the following methods to provide a website effective and meaningful:

§  We do image resizing with the concept of image optimization.
§  We enhance content custom layout structure.
§  We help you determine Media Queries with appropriate use of images and CSS3 based
§  We use Java script to implement and execute the best.
§  We use appropriate methods of Showing or Hiding Content factors for making all matter fit and readable.

Zoom in or Out
Our programmers and an experienced team of web designers, help you zoom in the content (that is. all Images, textual content, infographics and other matter) with ease. Please, this should not be misunderstood with the touch screen concept.

Although, the idea of touch screen generates a lump sum feedback, yet we don’t provide the same. The concept of responsiveness we do help all our visitors scroll up and down easily. This also helps in zooming in or out of any application or website on the mobile or laptop or other such devices.



What we advise all Readers/ Designers/ Programmers?
Please note that we on part of the Design Team, suggest some practical tips and  tricks to avoid from getting penalized from Google.
§  Mobile Friendly Tests.
§  AMP
§  Guidelines for Mobile web  Development
§  Responsive Web Basics( Huge of them summarized above)
§  Enabling of Deep Links for APPS
§  Google Algorithm Changes
AMP (Accelerated Mobile Pages)
A concept devised by Google to create fast loading mobile friendly web pages. AMP is a highly specialized way of making super fast mobile web pages.  We, Swiftinfos, help all users build on the goals of the AMP. 

AMP Elements
§  AMP HTML
§  AMP JS
§  Google AMP Cache

Primary Objectives of AMP
We design web pages as per the concept of AMP by Google to improve:
§  User Experiences on mobiles.
§  Distribute content more efficiently.

How the concept of AMP makes a page load faster?
AMP undergoes the following for a better navigation by the expert team. Some of the probable factors are:
§  Lazy loading
§  Extensive usage of preconnect.
§  All asynchronized javascript
§  Inline Style Sheets
§  Instant loading
§  Google CDN
    Own JS engine


Benefits of AMP
§  Web Framework
§  Can work with an existing website
§  Works with static content
§  Focus on speed.
Visitor/Users effect of AMP
§  Helps in generating user satisfaction
§  Helps in conversion rates
§  Helps in Search engine ranking
Why Integrate your AMP with Google?
§  Helps in search at Google Searches
§  Google AMP Cache
§  Google Analytics
Ways to Monetize your AMP?
§  We Swift infos, considering the importance of Adwords create AMP landing pages for relevant configuration.
§  Monetize your AMP with a Click.
§  Creation of Ad compatible units and AMP Pages.

Social Media Optimization
Swift infos, greatly help in determining the search factors on the internet. Once the two below concepts have been optimized for:
§  The Search process is underway.
§  Google Search
§  We help you at every step in integrating Social topics to your website.
§  We determine the key to SMO as Search process in Google gets tougher.
§  We help you become a social animal through getting more leads and clicks with Social Media Optimization techniques
§  Use of Branded Cover images.

Search Engine Optimization
Ranking on the top through relevant keywords is what we and Google wants. Nevertheless, the concept of Search engine Optimization drives the factor for search results. Depending on the necessity of keywords and their usage, we help you search for more.





Benefits gained
§  Searching for products become easier.
§  Pulls in the  required traffic
§  Increases sales and leads
§  Builds on trust and credibility
§  Increases brand awareness and equity
§  More PPC
§  Increases your traffic referrals
§  Drives offline sales.
§  More effective than paid ads.
§  Helps you gain in the competitive market.
§  Increases in the business value
§  Overall ROI is increased.
§  Best PR Strategy.
§  Followers’ lists are increased.
§  Increases blog traffic.


To pen down the company Swift infos helps all our visitors and users through effective means of delivery of important information. If at all, you have any queries related to Swiftinfos services, please write to us at theaddress below or email us at:
Swift Infos
Karikkath Lane, Thrissur
Kerala, India
Phone: USA - 904 - 418 - 8409 , India - +91 9847646001
Email: info@swiftinfos.com
Website: www.swiftinfos.com














Sunday 19 November 2017

Thumbs-up: Swiftinfos Gets the Nod for Web API’s.

Author:
Swift Infos, an Internet Marketing Entrepreneur, bridges gaps between the technological advancements and client requirements. We provide instant consultations through Web API’s (Application Programming Interface) to Startups, and Web-based Firms. A number of websites across Thrissur, Kerala, have been designed by us and modules for use have proved beneficial and informative to all.

People and Clients are on the hunt for user-friendly websites with integrated features. Modern customers are not satisfied with basic layouts of API’s and so we, Swift Infos, design attractive and appealing websites embedded with API options.

Ensuring  an online presence for all is the mandate for designing websites. But how to build a state- of-the art website with appealing ideas and easy navigations? We, at Swift Infos have designers, coders  and full fledged content developers to satisfy all your concerns.

Identifying some areas of interests, we have developed strategies for resolving the problem of mismatched website and API’s. A few of them are listed below:

API Documentation and Benefits.
An Application Programming Interface (API) permits asoftware to make use of the functionality of, or data available to, another. As a reliable  programmaticmethod enabling access to  a resource, one may term it as a structured way of indicating  functionality.API documentation  facilitates data sharing between internal IT systems and between one organisation and another. APIs assists in  the dissemination of knowledge and helps in designing innovative online services.
The interoperability required by a user of the web as a driver of growth and investment is fully met by the API. An amazing API documentation opens doors for developersto experience the API’s worth and facilitates the product’s branding process.Excellent documentation builds trust, distinguishes you from other competitors and boosts market value.
API Overview
An API Documentation decides the future for your branding of product(s). You should be able to  show:
·         What your API Offers?
·         How it works?
·         How it Integrates?
·         And How it scales up(i.e in usage limits,pricingand support)
  
Importance of Overview Page
An overview page targets all visitors, especially those involved in decision making processes. It should project the business worth, explain to them directly why a company would want to use your brand through the API. Developers, on the other hand, wish only to understand the purpose of API and its features. Therefore, they turn to the overview page, for gathering conceptual information.
 The API Documentation shows all the architectural process of your API and the structure of all your laid out documents. It’s vital to include an overview of all different components and an  introductionto request-response behaviors. Some of the behaviorsinclude, how to integrate, send requests and process responses.
The information is also likely to comprise all current API’s running ( like Java) and all interactions with other platforms or software’s. Hence the conceptual knowledge in your API usability is essential.
All conceptual knowledge leads to related queries and easy understanding of the content provided. The API documentation process is vital for introducing concepts, standards and its functionality.
Examples
Examples are testimony to your documentation process of your application software. Inclusion of examples in the API Documentation explains what a particular API does, how it works, the developers’ approach and application to specific cases through meaningful coding.
Examples,provide direction to learners never to stop learning through proper use of API documentationtechniques. This section helps everybody to overcome struggles searching where to begin and where to end with good entry points.
Examples of any concept included enable all users to easily understand dependencies, pre-requisites, identify relevant sections in the documentation while scanning pages, and instruct developers about how codes in API should look  and be applied.
Step up your Examples
Better examples mean better documents. Nevertheless, examples should be complete, programmed professionally and work correctly. Examples convey more through information following the guidelines of the respective community and best practice, approaches.
Briefs, informative examples, explanations need to be self explanatory and should contain comments with sample codesto  helpthe readers in comprehending them.\
Concrete examples (either in real or made up) can be a sourceof formats and approaches to more information delivered with clarity, convincing power and realistic quotes.
Examples could thus be in different forms like auto-generated content, sample applications, client libraries, and samples in multi languages.

Usability of Your  API’s

Your API Documentation,has a large influence on the business owners and other stakeholders. Therefore, it’s a tool that needsto be stressed at all times.  The way we use our API’s determines  or contributes to the  development of the API as a requirement for the customers.

However, there arise some factors that help in the usability  of the API’s as listed:
·         Copy and Paste—Developers are the masters in this field. They need to place codes from the beginning to the end with this option that forms the blueprint for a well planned website. The process thus may involve adding copy buttons or highlighting any source of relevant information by copy and paste methods wherever needed.
·         Sticky Navigations—A user needs to navigate with ease. Hence this factor makes life easy for the user. Implementing the process appropriately helps in fixingof table of contents and other navigational pageviews. This greatly helps all users from getting stuck or lost while navigating or scrolling up the website.
·         Clicking--- Minimizes the clickable feature by keeping closely related  topics next to each other. Quite often this feature is ignored or taken for granted fact. But this, not only enables in getting  easyclicks, but,  also in  the tracing of each source of information the user needs.
·         Language Selectors---Developers  need this tool to justify their websites with maximum users.  The provision of such a feature either embedded or manually added,  helps the developers see the examples in their choice of language thus minimizing language problems.  Each page gets remembered by enabling this option.
·         URL’s Selections--- Viewing a single page usually results in longer pages. Therefore, linking each section of the page of relevance is necessary. If the page views are not possible,in a single view then, break the sections into different topics with separate pages of relevance.
·         Review---your API Documentation always has scope for for improvement(s).This helps you identify the mistakes and improves your documentation based on feedback inputs.

Personality

Your API Documentation denotes your personality. There could be many decisive factors like technical queries or experimentsand the tone, style of interpretation of information and the forms of conveying data.Here  are a few points underscoring a well developed personality:

·         Branding Books: This could be a step towards your API Documentation process. Regularforms of brandingand introducing new concepts with the API documentationprocess help you gain in knowledge and improve personality.
·         Use of  friendly tones, talks and presentations develops your overall skill and field of importance.
·         People  refer to the API documentation as a source of resolving their problems and queries. And rightlyso, your API Documentation is the first step towards the levels of solution delivery.
·         Illustrations and well planned diagrams can bring or relate different parts of a concept  into one main innovative form of input and idea.
·         Select your examples with care.The examples make the user read more and think according to situations.
·         Inserting images is  the catch. Never ever be intimidated in using images, as the whole concept relies on the importance of images and their roles in delivery of information.

Web Typography

Readers, generally only read, but the end of web designers begins at typography. Some scalable factors such as typefaces, reiterations, of levels of scales and white spaces determine the typographical features for the designer. Though tables are a mere source of interpretation, yet the importance of delivery is accurate. 

Hence, the fonts, the spaces all contribute to the beauty of  design delivered. Tables with sophisticated data and diagrams need to be meaningfully delivered.  Therefore, the type of fonts used are decisive. 

Tables with literal fonts are used in various forms like financial statements, bus time-tables, multi-language dictionaries, table of contents, numerical conversions, pricing options, feature comparisons , technical  specifications and much more.

Designers inf act take the risks in information delivery through simple table design principles. These may be usedto  give a meaningful and accurate interpretation.Tables,need to be readable andsupport the data held within.
Tables quite often  aremisunderstood as pictures of data. This is not true. These tables are only catalogues of data to be perused, parsed, referenced and interrogated.  So a well designed table enables the information to be easily read and understood. It should also reveal the patterns and co relations  inherent in the data.
Rules of  Tabular Data
Many designers make a mistake by stretching the tables.  This should be avoided to  get better clarity and meaning. Keep all the table details and allthat within to the minimum.
Aligning, spacing and grouping at all times can help in bringing the proportions ofthe table to change. Please be informed that in such cases, it’s recommended not to stretch the table or  thetabulardata within to achieve the effect.
Try not to give deep ended or fancy borders at all times. Think and react accordingly. Surely you would not be creating a comparison table for a bank statement. So friends, use the tables wisely and adjust the tabular data appropriately with suitable proportion and measurements.

Aligning of text, use of numbers with bullets and bold headings with data to be employed  as per the demand only. Never try to create tables an artecraft to  be read.

Don’t center align the text within tables.Always align the text to the left alignment in tables. Never try to justify the text within tables as the tables are narrow and have limits. Leave it  taggedto the right of the table.

Use of hyphens can reduce the levels of confusion and enhance readability. Right align the numbers  to help readers compare the figures.

As a tip for consistency, it’s recommended to match the alignments of heading to the alignment of  the data. Right aligning headings of numeric data and left aligning  heading columns of text is always a necessity.

Always use tabular linings for numerals in tables of numbers.Clear the unlimited white spaces in the tablesby grouping and separate each data within the table.

Please do not over-style the tables as it only leads to distraction and loss of important  details.Allow browser to handle tables with horizontal scrolling.Make the tables as responsive as possible according to their purpose.

COLORS
Colors are the essence of indicating sections in headers and footers. Colors are  widely used to show primary  visual information on a web page. Colors help you identify and reinforce the pattern of your manual because, they show for certain where a page or a section falls within the relevant picture.  The use of colors help you unify the documentation of your system and highlight specific key informationin the document designed.
Ways of colors used
·         To identify specific sections of a document.
·         To match pocket guides with user guides.
·         To cue specific  kinds of information.
Key takeaways
·         API Documentation boosts the functionality and data sharing between internal IT systems and other organizations.
·         Itindicates all the architectural process of your API and the structure of all your laid out documents.
·         API documentation provides interoperability essential for a user of web for growth and investment.
·         The Overview page is important as it aidsa visitor in the decision making process.
·         Inclusion of good examples in the API Documentation provides a better understanding what a particular API does, how it works, the developers’ approach and application to specific cases.Examples could be in different forms like auto-generated content, sample applications, client libraries, and in multi languages.
·         A well-developed personality denotes your personality.
·         Close attention needs to paid to the web typography insofar as they relate to tables, tabular data, fonts, typefaces, colors and tone for easy readability and better understanding.