Saturday 11 March 2017

The Big Free Obvious Choice for Your Website: Colour Wheel..



COLOURS
  
We are all inborn artists with colours. All of us live with colours and enjoy them. But do we really know the impact of colours for your professional portfolio. Mix and shades of colours bring life to whatever we create or design. Layouts of websites are essential with dominance of colours.

Why do we need colours?
Websites sell something or the other. All websites without colours are like dead corpses. Bringing colours gives a professional bend along with a visual appeal. 

COLORFUL FEEL

Attractive websites with engaging colours and content affects all readers as well. Colours are positive providing a visual impact on its viewers.  Readers or visitors blindfolded by colour variations think with colours. Texts with no colours cannot generate a visual feel. 
Emotions created by colours have expressions of customers inside. Colours tend to affect emotions by triggering their hidden emotions.



Red shades trigger passion for the user. Encourages customers in a call to action clicks for faster downloads. Powerful extreme colour on earth spreads a definite meaning. Love, passion, seduction, violence, danger, and adventure are its extremes of symbolism. Also a ruling colour in determining the shade of reds.

COLOR PROMINENCE

All reds are never equal. Red shades come of two types. Yellow based reds and Berry based reds. Red colour affects the vision by capturing relevant attention.
Colour wheel of web design composed of red, green and blue generally applies to websites. Colours work on different levels for generating user expectations.
Four formulae for success:
·         Converting images to appropriate formats. Lowers the file sizes and triggers immediate download.
·         Select colours by analysis of market trends and colours.
·         Colours create functional user interface designs. Keep colours to a minimum.
·         Colour harmony creates pleasant appeal for User expectations.

 
COLORFUL ACTIVITY

Effects of colours
·    Colours affect brand identity.  Brand recognition increases by 80%.
·        Colours increases memory. Humans are colour creatures. Obviously, pictures tend to give a larger picture of whatever matter to convey. Natural elements for a picture sequence grasp. Process of storing images and results is efficient and faster.   
·    Keeps you engaged and in active participation.
·         Informs you about something interesting or shocking happenings.
·         Attracts attention.  Colour helps people process every bit of information easier.
·         Spotlight of Power.
·         Adds Sense and Winning feels.
·         Visual experiences created. Engages the active mind with brighter sense of colours and uses.
                                                         






Tuesday 7 March 2017

Make your Website Young & Free: Responsive Or Adaptive Web Design



New devices come and go. So do websites. But, how responsive is your website seems to be the million dollar question. Any website that does not adapt or respond to user expectations (UXP) is not a full fledged website by Google Webmaster. Mere design of websites is meaningless unless it fulfills the user needs.
RESPONSIVE WEB DESIGN
 In this article or weblogs, you would learn the basic difference between responsive web design and adaptive web design. Adjusting user expectations with responsive web design is the need of the hour. 

For example, if you want to shrink the web page into a square, it’s pretty easy with RWD (Responsive web design), however, if you would want to make the web design as it was – Adaptive web design is preferable. 

In the adage of today, people use multi devices to communicate with multifaceted users. Therefore, responsive web designs are mostly preferred. Elevated use of websites with huge content and graphics, websites that are dynamic is the classy choice. 

As a result, it takes more time in loading each web page. Reductions and deductions in numbers of codes largely help in crafting a website easily accessible. 

Website’s steer engaging content and graphics. Consequently, all websites  may not necessarily follow this procedure of responsive web design. 

RESPONSIVE WEB DESIGN FORMAT

Web sites that contain huge matter as content followed by supporting graphics, images, videos and appropriate  topographies, relate to a better audience. Audiences gained by maximum user expectations and topologies, formulate  the need for responsive web design. 

Responsiveness decide the fate of a website. Guided by elements of responsive web design, users comprehend easier, faster and better:

·          Readability: Readability governed by engaging matter and comprehensive content resolves customer’s needs. This generates the look and feel of websites.
·          Fluidity: Automative scaling of the pivotal elements like component’s button, menu bars, images, etc.
·          Consistent and Complete expectations to get  the bigger picture clear and crisp.
·          Use of Singular URL. SEO done only once, thus utilized  for all web pages.
·          Cost effective: Saves time and money by coding only once and apply in many.

Some Recommendations offered by Google Webmaster are:
·          Single URL  for easy sharable content and links to content.
·          Less loading time.
·          Allows sites to be crawled  by Google  spiders or crawlers to save maximum resources.


On the contrary,adaptive web design uses Progressive enhancement layers:
·         Content layer made of rich semantic HTML Markup.
·         Presentation layer involving  CSS and Styling.
·         Client side scripting  using Javascript  or Jquery behaviours.

Adaptive web design responds to the entire device environment rather than  just the screen. This design method terminology has multiple fixed layout sizes. Therefore, whenever, the website detects available space, it selects  the  layout  most appropriate for the screen.  Resizing the browser has practically no effect/impact on the design.

THE BIG DIFFERENCE
Benefits of Adaptive web design:
·         Allows designers to build on, for UXP for appropriate device.
·         Mobile devices can sense their user’s environment.
·         Useful to optimize advertisements.

Conclusion
Depending on the users need you can adjust the web design as appropriately.  It need not be the same criterion for all websites.  So be decisive and creative for your website to meet UXP (User expectations). 

Hope you enjoyed reading this article. Hats off to you if you gained something.

Friday 3 March 2017

How to get Maximum Flow to your SEO?




Web is always changing, so do web designs. Every year new trends emerge and some fade whereas others prosper.  Diving half into 2017 year, we still search for ways to rank higher with minimum expense.
SEO POST


At times it’s advisable, but sometimes, you may need to go beyond. So the million dollar question is: How to get Maximum Flow to your SEO? Literally,  Flattered. Swift infos, offers stunning SEO Strategies that ensures a lump sum amount of traffic to your website.

Mobile’s age has begun. So how do I get all of this on my mobile? A question that dazzles every marketer. Let’s see how…

Doubling traffic should not be the motto here, though its necessary for you/me. Conversions are largely and mostly dependable on the audience level gained. A few terms, I would be using quite frequently are explained below.

SEO: Search Engine Optimization A definite method where web pages are developed using search engine result pages techniques. (SERP’s) SEO has been split into On Page and Off Page SEO.
ON Page SEO: All techniques applied to rank website higher by page titles, internal link building, meta tags and description, and so on.

ON Page SEO (Search Engine Optimization)

ü  Page titles
ü  Meta Descriptions
ü  Meta Tags
ü  URL Structure
ü  Body tags (h1,h2,etc)
ü  Keyword Density
ü  Image SEO &
ü  Internal Linking
ü   
Page Titles:

Page Titles determine the efficacy of a website. All pages should have a well described page titles, which includes keywords.

For example, a chocolate recipe would need to include keywords like chocolate cake recipe or easy chocolate recipes and so on. In this way, users tend to search more using these words resulting in higher rankings.



SEO TARGET 

Meta Tags:

Keywords in the form of meta tags are separated by commas based on your research. These help in the identification of keyword easier and faster.

Meta Description

Keywords that give an elaborate description about the activity named.  For example, chocolate recipes, in this case.

URL Structure

Crawling or searching made easy for Google, includes search friendly URL’s.  URL’s that are short yet contain the keywords perform better and rank higher.

Body Tags (h1,h2, etc.)

Breaking up your articles into smaller readable paragraphs is the catch.  Much needed paragraphs describing relevant content need to be organized into paragraphs to skim easier. 

Adding sections with headings like these can help the reader comprehend easier, faster and accurately. 

Keyword rich headlines are generic to performing faster and better.  Headlines follow the sequence h1, h2 and so on to differentiate the headings and meanings. Body tags of this sort help in searching up or crawling up the web page.

Keyword Density

Repetitive and irrelevant keywords bring the site performance down. So avoid cluttering too many keywords in one sentence.   Websites could have a setback if too many keywords are stuffed in.

Hence, look for alternative meanings of similar words. By Statistics, the keyword density should not cross the limit of 2-5%.

Images

Images make websites more interesting and appealing. Break chunks of large text into meaningful images with an elaborate description.  Adding of ALT Text and Image descriptions helps the impaired people to grasp and understand without having to read a lot.

Internal Linking

Placing links to your other website pages is a great way of increasing your site online. It helps users find your relevant content the easy way rather than searching and wasting time. It also helps in increasing relevancy of web pages and phrases in Google. Content linking & permanent navigation Links are useful tools to rank websites higher.

OFF Page SEO: Tips & Tricks that rank websites higher by social networking, article submissions, forum postings, blogs, blogs marketing and so on. 

OFF Page (Search Engine Optimization)

Ø  Social Networking Sites
Ø  Blogging
Ø  Forum Marketing
Ø  Search engine Submission
Ø  Directory Submission
Ø  Social Bookmarking
Ø  Link Baiting
Ø  Photo Sharing
Ø  Video Marketing
Ø  Business Reviews
Ø  Local Listings
Ø  Article Submissions
Ø  Social Shopping &
Ø  Answer questions…

Social Networking Sites

Increase your online presence through social media. Social media sites can now be used to advertise market and build your reputation within your niche.  An entire source of open contacts, help build your relation with your more visitors.

SEO STEPS
 Blogging

It’s the most chosen medium of communication among all writers.  Writing blogs keeps you updated with new and emerging trends with detailed statistics. This mode helps Crawlers to frequently analyse with a purpose.  Producing relevant, meaningful content through appropriate images, info-graphics and statistics or charts are the trend.

Blog Marketing

Posting comments on other blogs within your niche helps add links to the comments. The common Do follow blogs are categorized under this category. 

Search Engine Submission

Submission to website like Google, Yahoo, Bing, etc, help find your site online.

Directory Submission

Social Bookmarking

Adding of latest blog posts to sites such as Stumbleupon, Delicious, Digg and Reddit, etc help in promotion of your site.

Link Baiting

Photo Sharing

Sharing of relevant pictures on sites such as Flickr, Picasa, Photo Bucket, etc, help in building your website presence. People refer these sites and if liked you gain a link.

We hope this post was useful. Please leave your comments and suggestions on our website contact form at http://swiftinfos.com/#contact.
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